Cavendish Lecture Series: Status of the Global Steel Industry, its Future Direction & Key Challenges

 

You are invited to join us for the second webinar in the Cavendish Lecture Series where the focus will be on the Status of the Global Steel Industry, its Future Direction and Key Challenges.

Executive summary:

• The steel industry experiences dramatic and volatile market conditions at present, but will continue to thrive in the decades ahead.
• The foundations of the steel industry today has been formed by the experiences in the mature economies during the decades of the 70s, 80s and 90s of the previous century.
• This century has been defined largely by China thus far.
• The future will need to adjust not only regional diversification, but also political fragmentation.  Above all, the challenge of decarbonisation will be a defining challenge for the steel industry in the next few decades.
• Despite these challenges, growth in demand will continue at a global level, and by 2050 the industry will be around 20% larger than it is today.  
• Ours remains a vital and exciting industry.

You will hear from

Dr Edwin Basson

Director General of World Steel

Status of the Global Steel Industry, its Future Direction and Key Challenges

Dr Basson received his PhD in economics from Pretoria University and taught economics at the same university. After a few years in the banking industry, Dr Basson joined the steel industry in 1994 at Iscor Ltd. in South Africa. After a variety of senior roles in South Africa, he was transferred to Europe in 2004. His responsibilities included global marketing strategy, trade policy, and investment planning for the group. He was also part of the mergers and acquisitions team at the time. Dr Basson joined worldsteel in August 2011 as Director General. worldsteel is tasked with playing a strategic leadership role on behalf of the steel industry, with a focus on all aspects that contribute to the strategic and competitive production and use of steel in a sustainable global economy.